Indianapolis-based startup to provide audio marketing within the Indianapolis International Airport and along Georgia Street
Indianapolis, Ind. (August 7, 2018) – The Indianapolis Airport Authority and Downtown Indy, Inc. have partnered with local audio marketing technology company Vibenomics to create engaging audio experiences for visitors as well as local residents at two of the city’s cornerstone locations—the Indianapolis International Airport (IND) and Georgia Street.
Dubbed “Project High Note,” this collective partnership will create an all-encompassing, engaging environment for visitors through music and real time messaging. “Indianapolis International Airport Radio” will greet visitors when they land in Indianapolis with custom welcome announcements and event information. As guests and locals alike stroll along one of the city’s most prominent urban, outdoor public spaces, “Georgia Street Radio” will continue the customized experience, providing relevant, personalized messaging.
“We’re always striving to connect the 8.7 million passengers that come through our airport with a world-class customer experience, and Vibenomics enhances that opportunity through music and information, and showcases the innovations coming out of our Indy tech community,” said Mario Rodriguez, executive director of the Indianapolis Airport Authority.
“More than 500,000 residents, visitors and downtown workers attend events on Georgia Street each year, and thousands more traverse it as a dynamic conduit connecting the Indiana Convention Center, Circle Centre mall, many great bars and restaurants and Bankers Life Fieldhouse,” said Bob Schultz, senior vice president of marketing and events for Downtown Indy, Inc. “Partnering with Vibenomics now allows us to provide outstanding audio entertainment with a local operation of professionals. It really is the perfect vibe!”
Downtown Indy, Inc. is also participating in Vibenomics’ advertising platform, the Vibe On Network, providing them with the ability to showcase local businesses and organizations on their custom radio stations.
“Visit Indy has done a remarkable job securing major events for the city, and Vibenomics is delighted to work with both the Indianapolis Airport Authority and Downtown Indy, Inc. to help them create the perfect customized messaging for the Indy airport and Georgia Street visitors,” said Vibenomics chief executive officer, Brent Oakley. “The Vibenomics software gives voice to a city’s personality, helping it speak to residents and visitors in a way that no other platform can.”
Vibenomics currently operates in more than 800 locations, including convenience stores, restaurants, and family fun centers. The inclusion of the Indianapolis airport and Georgia Street to its client roster brings Vibenomics’ total reach to nearly 500 million people.
For more information, visit www.vibenomics.com.
About Indianapolis Airport Authority
The Indianapolis Airport Authority owns and operates Indiana’s largest airport system. In addition to the Indianapolis International Airport (IND), the IAA has five other facilities in the Indianapolis metropolitan area, including the Downtown Heliport, Eagle Creek Airpark, Hendricks County Airport-Gordon Graham Field, Indianapolis Regional Airport and Metropolitan Airport. IND generates a $5.4 billion total annual economic impact for Central Indiana – without relying on state or local taxes to fund operations. More than 10,000 people work at the airport each day, and 22,600 area jobs have a connection to the airport. IND serves more than 8.7 million business and leisure travelers each year, averaging 145 daily flights – seasonally and year-round – to 51 nonstop destinations. IND is consistently ranked, year after year, as the best airport in North America and the nation, based on ease of use, passenger amenities, customer service, local retail offerings and public art. The airport is home of the world’s second largest FedEx operation and the nation’s eighth-largest cargo facility. IND is committed to becoming the airport system of choice for both passenger and cargo service. For more information, visit IND’s Facebook page at Indianapolis International Airport and Twitter page at @INDairport.
About Downtown Indy, Inc.
Downtown Indy, Inc. is a private, not-for-profit organization uniquely positioned to address issues that affect the area’s growth and well-being. Downtown Indy, Inc. focuses on advancing Downtown as a great place to live, learn, work, and play.
About Vibenomics, Inc.
Vibenomics, Inc. is an audio marketing technology company based in Indianapolis, Indiana. Founded in 2016 by Brent Oakley, Vibenomics enables location-based businesses to create and control a vibe that will drive the economics of the business through professional voice talent and licensed music. For more information, visit www.vibenomics.com.